Corporate Gift Voucher System: Managing Vouchers with Codes

Intro: When you have to gift dozens of employees and clients, the fun ends at the Excel spreadsheet. Who has already redeemed their voucher? Whose is about to expire? And how do you personalize the gift so it doesn’t feel like a chore? This article shows how to create, manage and account for corporate vouchers with unique codes from one place — and what the tax law says for 2026.

Why Excel and a drawer full of paper stop being enough

An HR specialist or marketer dealing with gifting at scale knows the feeling: vouchers are generated by hand, codes are tracked in a spreadsheet, nobody watches expiry dates, and there’s no overview of redemptions. The moment you pass a few dozen units, you lose control.

A real corporate gift voucher system solves four things at once:

• creating and designing vouchers in your brand (logo, colors, text),
• generating unique codes for each voucher,
• managing those codes — an overview of status (valid, active, redeemed), validity and redemption history,
• personalization of the gift based on the recipient’s profile, not the “same for everyone” principle.

The key difference from most solutions on the market: here the company is in the role of the issuer and manager of its own vouchers, not the buyer of someone else’s catalog.

GiftWeGo Business: voucher management in one place

The GiftWeGo tool for managing gift vouchers is built exactly for this need. It works as a corporate voucher system with a clear dashboard where you have:

• Voucher templates — your own design in the voucher editor (logo, colors, texts, images) or ready-made templates you activate once and then edit endlessly.
• Code generation — a unique code and QR is created for each voucher. You generate codes in bulk, search them and export to CSV.
• Voucher management — an overview of value, usage, validity and status (active / redeemed / valid unassigned). The system also supports partial redemption — when a customer uses only part of the value, the rest stays available.
• Analytics — total value in circulation, redemption rate, expired vouchers, average voucher value.
• QR validation in seconds — a voucher is verified by scanning straight from a phone camera, with no app to install; once redeemed it’s marked as used and protected against duplicate use.

From the perspective of managing gift vouchers with codes, the most valuable part is that real-time overview: you see how many active codes you have, how many have been redeemed, and what value the unredeemed vouchers represent. That’s exactly what Excel is missing.

GiftWeGo is also built around personalization — it lets you store recipient profiles, keep an event calendar with reminders of upcoming dates (birthdays, anniversaries, Christmas), and use a product blacklist that suggestions will avoid. If you’re not sure about a specific gift, the AI gift advisor will help. For a company, this means gifting employees and clients stops being a one-off panic and becomes a managed process. Read more about how GiftWeGo works and the overview of all features.

What a typical workflow looks like

Pricing in a nutshell

GiftWeGo can be tried for free: a free account allows several active unique codes at once and one active template. Beyond that you pay either per action (pay-as-you-go) or a flat fee:

• generating another code: a few crowns per code,
• activating a template: a one-off fee, then unlimited edits,
• Premium subscription from CZK 499/month: includes the cloud, all templates activated and 500 generated codes per month.

For a company that gifts in waves (Christmas, anniversaries, campaigns), the important thing is that you only pay for what you actually use. See the full pricing here.

How GiftWeGo differs from benefit platforms and e-shops

Several types of players operate around corporate gifting on the Czech market. It’s fair to say they solve something different than GiftWeGo:

Pluxee, Edenred, Up and Benefit Plus are great if you want to give employees points in a large acceptance network and solve benefits “turnkey.” But they are benefit platforms — the company buys someone else’s vouchers and points there. Dárky.cz and similar sites are e-shops where you buy finished gifts.

GiftWeGo aims elsewhere: it’s management of your own vouchers. You don’t give the employee points in someone else’s cafeteria; you create your own branded voucher, generate codes for it, manage it yourself and personalize it based on whom you’re gifting. If you want control over design, codes, validity and accounting in one place, it’s a different category of tool. (Curious how GiftWeGo compares to other AI gift tools? Check out GiftWeGo vs. Pickify AI or GiftWeGo vs. SmartGiftAI.)

In one sentence: Benefit platforms and e-shops solve “what to give and where to spend it.” GiftWeGo solves “how to create, manage and stay in control of it.”

The tax angle: what to watch out for in 2026

This is the area where people make the most mistakes. We summarize it for HR and marketers as a rough guide — we are not tax advisors and for specific cases we recommend verification with a professional.

Single-purpose vs. multi-purpose voucher (VAT)

The VAT Act (§ 15, 15a, 15b) distinguishes two types of voucher, and this determines when you pay VAT:

Practical consequence: if your voucher can be redeemed for goods at different VAT rates, it’s most likely multi-purpose and you deal with the tax only at redemption.

Gifts for employees — beware the abolished CZK 2,000 limit

This is the biggest change of recent years: the consolidation package abolished, from 2024, the earlier exemption of non-cash gifts to employees up to CZK 2,000 per year (from the FKSP fund, under the conditions of § 6(9) of the Income Tax Act), and this regime applies in 2026 too. An ordinary universal gift or “anything” voucher is therefore taxable income for the employee and is also subject to social security and health insurance contributions.

A gift voucher to an employee in 2026 is exempt only if it meets all of these conditions:

• it is in non-cash form (a voucher, a gift card) — not a cash payout,
• it goes toward purpose-defined supplies under § 6(9)(d) of the Income Tax Act — culture, sport, recreation, education, health goods/services,
• it is voluntary, above wages and unrelated to work performance — this condition was approved by MPs in September 2025 and applies from 1 January 2026; the benefit stays exempt only if it “is not conditioned on work performance, attendance or results” and is not wages in kind, a reward, or compensation for lost income,
• it fits within the annual limit.

The limits for 2026 are derived from the average wage of CZK 48,967 (set by Government Regulation No. 365/2025 Coll. as the product of the general assessment base of CZK 46,557 and a coefficient of 1.0581, i.e. an increase of roughly 5% over 2025):

Whatever exceeds the limit is taxed on the employee’s payslip (and subject to contributions).

Outlook for 2027: The Ministry of Finance submitted, into the comment procedure, tax measures tied to the EET 2.0 act that envisage removing the cap on leisure benefits from 1 January 2027 — leisure benefits would again be exempt in full, with only trips/recreation having a separate limit of CZK 20,000 per year. The ANO, Motorists and SPD government approved the proposal, but it’s still going through the legislative process. So for 2026 count on the limits above and keep watching for changes.

Gifts for clients and business partners — a different regime

For clients, the rules for promotional items apply (§ 25(1)(t) of the Income Tax Act):

• a value up to CZK 500 excl. VAT (including print, packaging, delivery),
• bearing the company’s name/logo/trademark or the name of a product,
• not subject to excise duty (except still wine).

Then it’s a tax-deductible expense and a VAT payer can claim a deduction without paying output VAT on the free transfer (§ 13(7)(c) and § 72(4) of the VAT Act).

Checklist: before you send out corporate vouchers

• Do I have a clear voucher design with the company brand?
• Am I generating unique codes for each voucher (not one code for all)?
• Do I know the validity and how I track it?
• Do I have a redemption status overview in real time?
• Do I distinguish, for tax, between employees and clients?
• For employee vouchers, do I track the annual exemption limit?
• Do I know whether my voucher is single-purpose or multi-purpose for VAT?

Frequently asked questions

Is GiftWeGo Business suitable for smaller companies too? Yes. You only pay for what you use — from a free account to Premium. No long onboarding or large volume required.

Can I manage a larger number of codes and vouchers at once? Yes, codes are generated in bulk, can be searched, filtered and exported to CSV. The dashboard shows the status of each code and the total value in circulation.

What about invoicing and B2B? GiftWeGo runs on credits and subscriptions (Premium from CZK 499/month). For specific invoicing and B2B terms it’s best to contact GiftWeGo directly.

Do you send vouchers directly to employees/clients? No, you download the voucher as a PNG and hand it over through your own channel. For GDPR reasons the system does not e-mail recipients directly.

Is a gift voucher taxed on the employee? It depends on the type. A universal “anything” voucher is taxable income today. Only a non-cash voucher for defined purposes (sport, culture, health…) within the annual limit is exempt (for 2026, leisure up to CZK 24,483.50, health up to CZK 48,967). Verify the details with a tax advisor.

Conclusion: control instead of chaos

Gifting at scale doesn’t have to be chaos. When you have a corporate voucher system that can create a voucher, generate and manage codes, track validity, show redemptions and personalize the gift based on the recipient’s profile, you save hours of work and raise the impression of corporate gifts among employees and clients alike.

👉 See how GiftWeGo handles gift voucher management — registration is free and you can try the Business dashboard right away.

Disclaimer: The tax information in this article is indicative and serves as a basic overview for HR and marketers. It is not tax advice; for specific cases consult a tax advisor or accountant. Benefit legislation has been changing rapidly in recent years — verify the current state before making decisions.

Sources used

1. GiftWeGo — Gift voucher management — giftwego.com/cs/sprava-darkovych-poukazu — tool features (templates, code generation and management, QR validation, analytics, partial redemption, pricing, GDPR, Premium from CZK 499/month).
2. POHODA Portal — Applying VAT to vouchers — portal.pohoda.cz — definition and tax regime of single-purpose vs. multi-purpose vouchers, the moment VAT is paid.
3. Podnikatel.cz — How VAT works for gift and other vouchers — podnikatel.cz — VAT rules for vouchers, examples of single-purpose/multi-purpose vouchers.
4. GFŘ information on applying VAT to vouchers (Financial Administration) — financnisprava.gov.cz — authoritative methodology to § 15, 15a, 15b of the VAT Act.
5. EY — The new average wage for 2026 — ey.com — average wage CZK 48,967, benefit limits CZK 24,483.50 and CZK 48,967.
6. PKF APOGEO — Average wage 2026 — pkfapogeo.cz — Government Regulation No. 365/2025 Coll., average wage calculation (general base CZK 46,557 × 1.0581), increase of approx. 5%.
7. Accace — Non-cash benefits: overview of changes and limits — accace.cz — two limits (leisure/health), new condition from 2026, proposal to remove the limit from 2027 (trips limit CZK 20,000).
8. ČSOB Business Guide — Employee benefits 2026 — pruvodcepodnikanim.cz — exemption limits for 2026, ban on replacing wages with benefits.
9. ČSOB Business Guide — Employee benefits: 2024 tax changes — pruvodcepodnikanim.cz — abolition of the exemption of non-cash gifts up to CZK 2,000 from 2024.
10. ČSOB Business Guide — Business gifts and promotional items from a tax perspective — pruvodcepodnikanim.cz — § 25(1)(t) of the Income Tax Act, § 13(7)(c) and § 72(4) of the VAT Act, the difference between gifts to clients vs. employees.
11. TAEDA — Tax deductibility of promotional items 2026 — taeda.cz — CZK 500 excl. VAT limit + logo, non-deductibility of gifts to employees.
12. BusinessInfo.cz — Tax and levy changes 2026 — businessinfo.cz — benefit limits 2026, new condition § 6(9)(d) from 1 January 2026.
13. Deník.cz — The government brings back more generous benefits (recreation limit) — denik.cz — planned removal of the leisure benefit cap from 2027, trips limit CZK 20,000.
14. Kurzy.cz — Sodexo Benefity is now Pluxee — kurzy.cz — rebranding since January 2024, 12,000 clients, 750,000 users, 70,000 partner locations.
15. Pluxee — Sodexo Benefity becomes Pluxee — pluxee.cz — official renaming announcement.
16. Up Česká republika — Benefit offering — upcz.cz — Up products (Chèque Déjeuner, Unišek+, Cadhoc, Gallery Beta), on the market since 1995.
17. Benefit Plus — Cafeteria — benefit-plus.cz — description of the cafeteria and the points model.
18. ehotel.cz — Benefity.cz has joined Pluxee — ehotel.cz — consolidation of the benefits market (migration of Benefity.cz clients to Pluxee in Q1 2026).
19. Dárky.cz — Gifts for companies and clients — darky.cz — an e-shop with corporate gifts (competitive context).
20. Financial Administration — Methodical information on taxing benefits from 1 January 2024 — financnisprava.gov.cz — authoritative interpretation of § 6(9) of the Income Tax Act and exemption limits.